What if resilience and innovation were the keys to e-commerce success? Meet Barbara Drazga, a marketing veteran whose journey from door-to-door sales at nine years old to managing a multimillion-dollar warehouse will captivate your imagination. Barbara’s story is filled with rich experiences, from her days as a photojournalist in Europe to navigating the financial challenges of the 2008 economic crash. Her ability to turn setbacks into triumphs is nothing short of inspiring.

In this episode, we pull back the curtain on Barbara's diversified e-commerce strategy. She underscores the importance of not putting all your eggs in the Amazon basket and shares how platforms like TikTok Shop, Shopify, and your own brand’s website can dramatically amplify your business reach. Listen as she reveals innovative approaches, such as live-streamed sales by influencers, and breaks down the physical layout of her cutting-edge business setup. This isn’t just theory—Barbara offers practical steps to transform your own e-commerce operations.

Want to master the liquidation market? Barbara spills the secrets of acquiring unprocessed loads directly from warehouses and turning them into profit goldmines. Learn how to create value bundles, use barcode lookup tools for smart purchasing, and flip products for profit with strategic pricing. Through her expertise, discover the untapped potential in liquidation and returns. Barbara's actionable insights and real-world examples make this episode a must-listen for anyone looking to thrive in the e-commerce landscape.

In episode 406 of the AM/PM Podcast, Kevin and Barbara discuss:

01:16 - Amazon Entrepreneurship and Collaboration
07:21 - Adapting to Changes in Online Business
09:45 - Opportunities in E-Commerce Trends
10:24 - Expanding Beyond Amazon in E-Commerce
14:17 - Live-Streaming Wholesale Showroom Concept
15:43 - Liquidation Market and Wholesale Operations
24:38 - Exploring Liquidating Business Opportunities
25:26 - The Liquidation Market Insights
33:30 - The Psychology of Product Bundling
37:41 - Creating Valuable Bundles for Amazon Sellers
46:39 - Mindset Shift in Amazon Sales
49:18 - Kevin King's Words of Wisdom

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