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S04.EP06 - How to Grow Brands with AI with Rob Lennon
JUST Branding
How to Stand Out in a More Noisy Environment
I think that there's an opportunity here for personalization on a scale that's never been known before. The tools will be like, Hey, write sales emails where the first paragraph of the email is customized to the person in our tool. You could do the same thing across industries for your customers or across challenges that they work with your brand to overcome. I want to discuss with you and it's not the most exciting, but it's definitely worth discussing and it's around like ethics and copyright. These models are trained on preexisting data that hasn't been permission hasn't been asked right to use that data.
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