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RV E7 - LEAKED: How To Improve Planning Accuracy and GTM Team Alignment Using Pipeline Sources | Refine Labs Invite-Only Event

GTM Live

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Is There a Higher Probability to Win?

Most companies are looking at this by departments of whether marketing did it or whether their partner channel did it. The strongest is actually the how the buyer enters your pipeline, which we call a pipeline source. Events are fields and then low intent lead gen. Those two are going to have different degrees of pipeline velocity.

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