The Business cover image

Jimmy Chin, Chai Vasarhelyi on making ‘Wild Life,’ WGA strike vs. Upfronts

The Business

00:00

The Pessimism in the Ad Market

The NBC upfront usually kicks off this week, Monday morning at Radio City Music Hall. On Wednesday of upfront week, you have both Netflix and YouTube presenting. The ad market has been a little bit soft because of general macro economic concerns or certain industries like media and entertainment. But new streaming services with ad tiers are starting to move some dollars.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app