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162: "What I learned from that power was that I didn't want it" - Jo-Anne McArthur - Photojournalist - Sentientism

Sentientism

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The Importance of Meeting People Where They're At

In sub Saharan Africa vegetarianism let alone veganism is laughable here for most people. People are trying to claw their way into what they perceive as like a Western middle class lifestyle and that means more meat eating. So who are we to go in and say like you can't do that I mean no. This is this is a completely out of touch idea out of touch with their culture. And then the first step in front of the other meet people where they're at be open engage them and what they're interested in engage them and they're thinking not your thinking.

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