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Inconto Is Now an Absolute Sensation
Theatre attendance per capita has been declining for the last 20 years. But certain films, which tend to be super hero sequels and scaries, i call them the three ses, tend to increase in theatres. So what that means as people are going to theatres less, but they're going to see more of a certain type of movie. For studios who have these streaming services that they can just take their films to, it makes sense from their company's bottom line business perspective to move them to streaming. The argument from the creative side, they still believe the only way to make franchises are in theaters. And we do see from a data perspective that there is longer term demand if