
$WBD shakeup, streaming earnings, Locket raises $12.5M, Lina Khan/FTC sues Meta | E1526
This Week in Startups
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Streaming Strategies: Brands and Content Dynamics
This chapter explores the integration of CNN's library into Discovery Plus and the potential rebranding of HBO Max alongside it. The discussion highlights the competitive streaming landscape, the challenges within the DC film franchise, and the success of Paramount Plus through strategic partnerships. Ultimately, it examines the importance of cohesive branding and content offerings in attracting and retaining subscribers.
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