821b Gina left her legal career after having kids to start a business
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Navigating Business Challenges in a Digital Age
This chapter explores the essential role of social media for businesses, particularly in B2B and B2C contexts, while underscoring the importance of tailored content and effective time management. The speakers share personal anecdotes about common pitfalls in starting a product-based business, from advertising blunders to licensing mistakes, illustrating the necessity of careful decision-making. Additionally, they discuss the complexities of balancing entrepreneurship with family duties and the challenges of identifying ideal clients, all while emphasizing the value of quality over quantity in product offerings.
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