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Company. Airbnb: Becoming a Verb

The Synopsis

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Battle of the Bookings: Airbnb vs. Booking.com

This chapter explores the evolution of Booking.com's approach to alternative accommodations, particularly in relation to Airbnb. It contrasts their market strategies, user experiences, and the dynamics within the US and European hospitality sectors. Additionally, it delves into the challenges both companies face, highlighting the growth and transformation of Expedia in this competitive landscape.

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