How to Drive Subscribers to Your Podcast

I get more views of this podcast on YouTube than I do audio downloads. We actually have a record our first 15 minutes every time we record is purely topical stuff that isn't even going to be on the show. It speaks to when you're creating keeping that in mind and understanding that like hey this is a terrible example right but you might go  we're always going to have a segment that's the 60 second friendship tip.