4min chapter

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#292 Daniel Ludwig (The Invisible Billionaire)

Founders

CHAPTER

Introduction

The richest man in America walks to work. Daniel Ludwig reportedly pays a major public relations firm, Fat Fees, to keep his name out of the papers. If it takes a 43-inch stack of $100 bills to make a million dollars, then a stack equaling a billion would tower over the Empire State Building. Stick around to the end of this episode for a master class on product differentiation from Warren Buffett.

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