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81. Vaults: The Dilemmas of a CEO: Dig Howitt [reads] ‘In Search of Excellence'

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The Numerative, Rationalist Approach to Management

Rationalist approach to management dominates business schools. It seeks detached, analytical justification for all decisions. The word strategy has often come to be synonymous with the quantitative break through. What we're against is wrong headed analysis. Analysis is too complex to be useful and unwieldy to be flexible. And above all, we deplore the unfortunate abuse of the term rational.

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