How to Test Your Market Without Building the Technology First

How can tech startups test their market without building the technology first? "It's all about like the books called like the lead and startup. You know, building an MVP" The post method is basically identifying the people, the objective, the strategy and the tools that will enable you to build your product or service.

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Rebecca Hotsko interviews Jason Kirby about his experience with start-ups, the challenges he faced and overcame, and the changing landscape of the industry. They also discuss current trends and opportunities in the field, and much more!

Jason Kirby is the Cofounder & CEO of Thunder.vc, a tech-enabled investment bank democratizing access to capital for venture backable startups. He also has vast experience in the start up work and was an executive leader of 4 different startups that have been acquired/sold as well as is an angel investor in early stage tech startup companies.

IN THIS EPISODE, YOU’LL LEARN:

00:00 - Intro.

02:09 - Jason’s experience working for different start up companies.

02:31- How Jason successfully exited from some of his startups, including the story of how LiquidSky Software got acquired by Walmart?

05:09 - The challenges Jason faced when building these startups and how they overcame various obstacles.

26:59 - Why Jason transitioned to be an angel investor in early stage startup companies?

31:50 - What his investment process is like from sourcing deals, to conducting due diligence, to making investment decisions?

40:48 - Is angel investing right for you?

49:52 - How the startup landscape has changed over time?

52:14 - What are the biggest trends and opportunities shaping the industry today?

*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.

BOOKS AND RESOURCES

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Check out: JasonKirby.com.
Related Episode: Listen to MI230: Buffett Indicator Says Market Is Overvalued w/ Lance Roberts. or watch the video.

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Email: Rebecca@theinvestorspodcast.com

Connect with Jason: Website | LinkedIn

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