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28min chapter
A systematic approach to GTM infrastructure and talent with CRO, Martin Roth
The Revenue Leadership Podcast with Kyle Norton
Navigating Revenue Leadership: From Sales to Strategy
This chapter features a seasoned sales leader recounting their journey from sales hire to Chief Revenue Officer, emphasizing adaptability in early-stage companies. The speaker discusses challenges in building sales teams, the importance of structured sales processes, and the impact of brand perception on talent acquisition. Insights into recruiting within the competitive restaurant technology market and effective marketing strategies for SMBs versus enterprise sales are also explored.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode