Frank Rose
Future of StoryTelling (FoST)
00:00
The Power of Stories vs. Data
There seems to be quite convincing evidence that stories are much more influential and have a bigger impact on people than even the most convincing data. My feeling is that data is extremely useful at understanding what's happening. But that doesn't mean that it's very useful at convincing people of anything or of changing people's opinions.
Transcript
Play full episode
