Scummy Ways to Market Books | 2 To Ramble #255
2 To Ramble
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Ethics and Empathy in Book Marketing
This chapter explores the ethical dilemmas surrounding book marketing practices, from aggressive tactics to emotional manipulation. It shares a heartwarming story of a struggling author whose challenges led to viral support and success, while also critiquing staged events aimed at eliciting sympathy. The narrative raises important questions about authenticity in marketing and the fine line between garnering attention and preserving integrity.
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