The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20VC: Benchmark's Sarah Tavel on Why Chasing GMV Will Lead To The Wrong Direction, The 2 Crucial Tipping Points For Marketplace Adoption, Why UGC Plays Are Like Marketplaces & How To Determine Between Existential and Non-Existential Risk

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

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Navigating Marketplace Economics

This chapter explores the strategic dynamics of marketplace economics, emphasizing the balance between take rates and market dominance as exemplified by Booking.com. It addresses how user-generated content enhances marketplace engagement and critiques traditional review systems, advocating for nuanced feedback mechanisms. Additionally, the chapter discusses the rapid evolution of venture capital funding and its implications for founder-board relationships and personal priorities in the context of new responsibilities.

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