How Airbnb & Uber Took Over the World
Secret Leaders
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Innovative Marketplace Dynamics
This chapter explores the innovative marketplace model of Home Cooks, connecting home chefs with consumers for fresh meals. It discusses the challenges and strategies of marketplace businesses, including the balance between convenience and cost, while emphasizing the importance of strong supply-side dynamics. Additionally, the chapter examines the impact of automation and AI on these platforms, shedding light on the evolving landscape of digital marketplaces.
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