3min chapter

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#166: Sarah Means & Lizzie Means Duplantis - Co-Founders of Miron Crosby - Luxury Cowboy Boots

The Fort - An Entrepreneurship Podcast

CHAPTER

How Do You Think About Marketing and Branding?

i think part of it is, and probably this is a little bit of our donpall christ, is that so much of what we put out there is what we would want to consume. If it doesn't feel like something i care to read, or want to look ot or think is cool, we won't put it out there. We've been very intentional about choosing people who are good at their jobs; they're giving us great skills to work with. And also, we work with really great potographers, um, who are phenomenal. It's just got and what feels good and what looks good. I stay in your land a little bit. But, you know, there

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