485. Part 2 - The Process Of Building An Empire Ft. Alex Hormozi
REAL AF with Andy Frisella
00:00
Building a Brand and a Personal Brand
"I didn't get it. And the like, and what's happened is it's like brick by brick, my belief in this first was like, okay, brand and the direct response stuff and knowing the hand to hand are equally important," he said. "The longer I've been doing this and you've been doing it longer than me, the more I'm just like, it's just brand over everything."
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