What's Up, Chris?

If you are measuring on source revenue, you are looking for people that are coming into your web side and saying, i would love to talk to your sales rep. And so it changes your behaviour to think about how you are going to get people to do that action,. Which would i would lean toward things that are actually already in pipe line. If you can easily split your mind set whether someone is in market or not, most companies, at least up to this point, which i completely disagree with, don't market to anyone that's not in market. Most companies just sit around waiting for someone to figure out that they need to buy six cents. It's like, why don't you