Two o'clock to two 30 was a reference call for a roll that were hiring for a morning brew. A and then one 30 hit. That was finally the first break of the day. Between one 30 and two i think that's when i had a salad or ended up calling my family to check in with them. And so we're working with, am with a consultant who has 20 years of brand and design experience,. What is the relationship that each of our assets or franchises has with one another? And also, based on that, how should morningbrew's websigt in the future be situated?