Tips for Building a Compelling Product Vision by Amazon Sr PM
The Product Podcast
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Product Visions - Are You Gravely Wrong or About to Make History?
The most successful product visions are between 20 and 50% uncertainty. Why will customers love this? This is the first question that appears in any vision document or presentation. Is there a market opportunity for this? Customers would love if you just gave them free money, but there's zero chance of that. How much risk am I taking here? We constantly evaluate risk in other decisions we make.
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