2min chapter

Matt Kelly | The Midnight Pod cover image

£50m Per Year Combined - Brand Owners Discuss Growth/Tactics in 2023 - Q+A | The Midnight Pod Ep 56

Matt Kelly | The Midnight Pod

CHAPTER

Did You Get Your Dog Before the Brand?

Did you come up with the idea from an area of passion? Or was it like I'm really interested in this area and just wanted to create something? It's a good question. Not passion for sure. But mine's purely passion. And that means for the long term I'll enjoy it even if it's not super profitable and doesn't make a lot of money. So my dad, like, this is funny, quick story. He actually was selling fish and bait into stores and he became like, he loves maggots. Whoa. So dad, make a renaissance version of it. Yeah, did you get your dog before the brand or not? After. In fact,

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