Highlight: The Fire In The Booth That Would Have Destroyed My Brand: Charlie Sloth
The Diary Of A CEO with Steven Bartlett
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The Philosophy Behind Brand Integrity and Artistic Quality
This chapter explores the critical branding and decision-making strategies behind a prominent media feature, emphasizing the significance of high content standards. It highlights the philosophy of a 'bible' that guides values and protocols, as well as the tough choices made to maintain quality and artist integrity.
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