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Just Give Me Transparency, Already - E251

The Big Story

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Instacart's Bizarre Insights

I met with Instacart in Cannes last week and they shared some kind of interesting insights that they've been able to pull across their platform. People who buy Greek yogurt are just like exponentially more likely to buy rice cakes specifically fine but apparently customers who purchase diapers, you can try and corroborate this for me they're more likely to buying trail mix and jerky hmm okay um they noticed it I don't think because they're both healthy foods people who buy hot dogs buy hot dog bonds so there we go.

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