
Digital Core Transformation as a Catalyst for Success
Banking Transformed with Jim Marous
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Putting the Customer Center at the Heart of the Company
Banks are imbedding banking into wealth managers and insurance companies, back when banks and insurance and brokeras couldn't be under one umbrella. So we're going to start to see banks continuing to come up with financial products and services that they embed in non financial brands. It's really this concept of imbetded is really exploding a, you know, the hot topic,. By now, by now, pay later is another example of im Betted finance. But banking as a service in general is a new way for banks to get customers who were unable to do so before.
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