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YouTube as Google's Lost Leader?
Ben: I think the obvious one here is product as a reminder or or self identified major categories are people, technology, product, business line and other. He says he was inspired by articles that i read in preparing for this show about youtube as gogles lost leader. Ben: If there is some grander plan to move to more of u potfy type subscription business, which we'll see if they can,. you know, weather that storm of the crazy margins thatyou've to pay out to content producers at that point. But it's short sighted in that they maintain that same advertising platform strategy.