Newsletter Strategy with Josh Spector | Craftsman Creative Workshop Episode 010
Craftsman Creative
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The Value of Sharing Value on Twitter
Think in terms of value and the transformation. One thing that i was told years ago, and i only applied like, a year ago,. describing your audience using psychographics, not demographics. And what this does, doing that work early on creates a kind of this virtuous circle. It's really what you've described in these four questions. And also the way you create the content.
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