Secret Leaders with Dan Murray-Serter & Chris Donnelly  cover image

Admiral: How to be a better boss from Co-Founder of £7 billion insurer - Henry Engelhardt

Secret Leaders with Dan Murray-Serter & Chris Donnelly

CHAPTER

The Importance of Price Comparison

We tried to buy this company and it didn't happen. Some of our own programmers came forward said we can set one up for your prototype in one week. We'll call off all the sales negotiations the purchase negotiations are going. It took them eight days they did a simple track of a quote through direct line. They got the whole same thing singing and dancing but it took off on a rock was amazingIt's interesting the name because i tested the name elephant when i was doing name testing for church and again for admiral at the time oh sounds too new people wanted something that sounded like they'd been around a lot and admiral fit the bill.

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