Listings, Stock and Pricing Strategy

UK PROPERTY MARKET WEEKLY UPDATE — Week 33, 2025 Welcome to the 33rd UK Property Market Stats Show of 2025 — your go-to weekly YouTube ‘TV Programme’ on the UK property market. This week, I’m joined by Iain McKenzie, the boss of the 800 Estate Agent network, The Guild of Property Professionals, as we unpack the key headlines from the 33rd week of 2025, ending Sunday, 24th August 2025 ▶️ Watch on YouTube: https://youtu.be/7XlWNAto-qI 🔍 Key Market Stats – Week 33 of 2025 ✅ Listings (New to Market) 33.4k new listings this week (Up as expected from 32.2k last week as it was pre August Bank Holiday). 2025 weekly average : 36.4k YTD listings are 3.3% higher than 2024 YTD and 7.2% above the 2017–19 YTD average (1.20m YTD vs 1.16m in 2024 YTD) ✅ Price Reductions 20.3k reductions this week (down from 21.6k last week). That’s still only 1 in 7.1 homes on the market being reduced monthly (14.1%) For context: • 14.1% in July, 14% in June & 13.4% in May • 12.1% average in 2024 • Long-term 5-year average: 10.6% ✅ Sales Agreed 25.3k homes sold STC this week (up from last week at 25k) 2025 weekly average : 26.4k YTD agreed sales: • 6.8% up on 2024 (872k vs 816k) • 14% up on pre-Covid average of 765k (2017–19) ✅ Sell-Through Rate (July, in arrears) 15.4% of properties on agent’s books went SSTC in July. Up from 15.3% in June. 16.1% in May 2024 monthly average: 15.3% 8-year overall average: 17.9% ✅ Sale Fall-Throughs 6,123 fall-throughs last week (from a 512k SSTC pipeline (units)). Weekly average for 2025: 6,238 Fall-thru rate as percentage of gross sales: 24.3% (up from 23.2% last week). The 9 year long-term average of 24.2% (post-Truss chaos saw that at levels of 40%+) ✅ Net Sales 19.1k net sales this week (Down from 19.3k last week) Weekly average for 2025: 20.2k YTD Net Sales: • 665k in 2025 which is 5.6% ahead of 2024 YTD figure of 630k and 10.6% up on 2017–19 YTD (602k) ✅ % Chance the Home will Sell (month in arrears) July stats showed 50.9% of UK Homes that left the estate agents books in exchanged & completed contracts (ie the agent got paid and the home moved on completion), the remaining 49.1% left Estate Agent books, unsold and homeowner staying in their home. Comparison Jun - 51.3% May - 51.7% April - 53.2% NB - this July stat will change throughout August as more data comes through. ✅ Stock Levels (For Sale and Sales Pipeline) - 1st of the Month 763k homes on the market at the start of 1st August - 6.7% higher than 1st August 2024 (715k). 512k homes in Estate Agents sales pipelines on 1st August - 4% higher than than 1st August 2024 ✅ House Prices (measured by £/sq.ft) £344.78/sqft on Sales Agreed in July 2025 - 1.97% higher than July 2024 and 3.85% higher than July 2022. ✅ Rental Stats (in arrears) July 2025 with an average rent of £1,876 pcm (July ’24 - £1,863 pcm) (YTD 2025 average is £1767 pcm). ✅ Local Focus: Wimbledon SW19 Graphs for downloading https://we.tl/t-cCMlgulyvf