How to Create a Lead Magnet

A friend of mine runs about a $2 million company, seven figure company. And he was like, dude, you know, I sent him an advanced copy of the book. He said, honestly dude, I flipped through chapter one and two. It's great for beginners. You know, it's geared towards beginner to early intermediate online businesses. But something caught my eye as I was just kind of flipping through it. So here's how you create a lead magnet. We'll talk about which ones are working. How do you created a lead magnet? Number one, define the number one problem they have. Number two, solve it. That's it.

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