16min chapter

App Marketing by App Masters cover image

Ask Me Anything With Steve P. Young

App Marketing by App Masters

CHAPTER

App Subscriptions, A/B Testing Paywalls, and ASO Strategies

This chapter covers the best days for app subscriptions, utilizing Firebase for A/B testing paywalls, and effectively responding to negative feedback. It also delves into optimizing CPI goals for advertising campaigns and testing app development ideas with a focus on ASO strategies and keyword optimization. The speakers emphasize the importance of patience and adaptability in navigating trends like AI companions for successful app development.

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