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The New Competitive Edge: Analytics-Driven Supply Chain Design for Value Creation

MIT Supply Chain Frontiers

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The Future of Supply Chain Design

Customer sensitivity has become a key element and a key source of competitive advantage. And so whether it's in the B2C or B2B space, we see that delivery lead time and delivery reliability are becoming key order winners. From the Kupa side, are you seeing people changing their sourcing models or is there anything happening with globalization or does that also influence this process?

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