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Why Creators are Disrupting Marketing with Steph Smith
Marketing Against The Grain
Are You Trying to Target Masses of People?
Stefeslick: We're changing our incentives as we go forward in the next generation of marketing. And those incentives are going directly to the user much more than they ever have before. A couple companies are like, how are we going to attract mass amounts of people? But maybe not through facebook or running and edwards ad. Instead, they've created these spotifid play list s.
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