S8 E2: When Nouns Are More Persuasive Than Verbs (Jonah Berger)
The Next Big Idea Daily
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The Power of Words
Michael Kavnett: Words can inspire, but only if they're used in the right way. Wharton Professor Jonah Berger says words have a big impact on whether or not we're successful. He explains that just adding one or even two letters to the end of those words can make a big difference. The LinkedIn podcast network is sponsored by Atlassian.
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