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Consumer Culture
Before he became so obsessed with socioeconomic class, my obsessions are just on some kind of ladder that I don't know where it's going. But early in my interest in money and finance, I became really interested with consumer culture. So actually on my good reads, and I pulled it up here, I have a bookshelf that is titled consumer culture. And there's 18 books on it that I've read that go from everything from about brand names to the wedding industrial complex. One is called why popcorn costs so much of the movies. Biology, the truth and lies about why we buy. Like really, really interesting stuff because I was fascinated.