13min chapter

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184. 6 steps you should take to get the results you want faster

The Ecommerce Roadmap

CHAPTER

Improving Advertising for an Online Business

This chapter discusses the process of improving advertising for an online business, emphasizing the importance of iteration and refinement. It covers strategies such as analyzing competitors' ads, testing different images and copy, and measuring results beyond just sales. The chapter also highlights the affordability of Facebook ads and the effectiveness of repeat exposure in converting potential customers.

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