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The Cult of Shen Yun

Sounds Like A Cult

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Rebranding Controversy: The Rise of Shen Yun

This chapter examines the connections between American politicians and the Falun Gong movement, focusing on their utilization for anti-China rhetoric. It also highlights Shen Yun's role in rebranding the organization and its marketing strategies that shape its identity in the West despite ongoing controversies.

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