The Small Business Big Marketing Podcast with Tim Reid cover image

Turn one customer into seven higher paying ones using this proven referral marketing technique | #624

The Small Business Big Marketing Podcast with Tim Reid

CHAPTER

How to Reduce Referrals

Tristan: I would try to avoid as much as possible incentivizing people with cash because that can create a transactional relationship. For some of my best referrers, I would send them to a sports game, a Red Sox game or something. Tristan: Sometimes there are instances where maybe your competition is offering cash incentives for referrals and you just match it.

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