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Inside Healthcare Sales: Building a Revenue Strategy for Your Health Moonshot

StartUp Health NOW Podcast

CHAPTER

How to Build a Sales Development Funnel

Colin: I think the first step is like, you know, I think Jamie, you asked earlier what comes first, people process technology. My guess is without knowing Beth for very long, I'm going to make some assumptions based on what I know and it's probably wrong because I've been in AE at my company. This is a typical account executive sign wave of productivity. The next person is a sales development rep, somebody to fill that person's calendar and then probably another SDR and then maybe another AE and how that shakes out kind of depends on your go to market channels. And Colin, by the way, just on this point, maybe introduce people to what a properly constructed

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