1,000 matches of IPL: Taking stock of the League’s global impact on cricket and beyond | In Focus podcast
In Focus by The Hindu
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The Importance of IPL's Broad Appeal
Amul: IPL has reached this thing that where it comes to the cricketing aspect the concators have realized that yes big around the celebrities is fine enjoying party culture is fine as long as the core that is cricket is not affected. The first two three years we used to see a cricket as parting till mornings after a night came now what is that doesn't happen now according to Amul. Even those who don't really follow cricket closely who are not cricket enthusiasts even they are do tune in to cricket when it's IPL if it is IPL and that is one of the factors for its incredible appeal, he says.
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