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55. How can search data build a winning content strategy?

Future Proof

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Gog Already Integrated a I to Drive More Fundamental Decisions for Search Engines

Gop already integrated its a algrit the name berd as a third most important factor, and serving 50 % of all searches on google. I think fundamentally, were all marketeers need to change our approach from a very purely keyword or specific element driven to a more intent-driven one. And i think that's what we see also in in part of our success that we are equally engagein for consumers, but also for search engenes.

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