I try to create and come up with it's basically like a profile Of a person that's focused more on their decision making. So how do they make decisions? Do they need to read the whole page? Do they just came around? How do they actually consume the content that I present to them? And the other thing is Yeah, I try to basically map out their thinking when they get to the page and also how that needs to change after they saw my message and after they bought so I basically have like a transition kind of like a map of and especially the starting point.
Christopher Silvestri is a rock-star freelance conversion designer & copywriter. Over the past 15 years, he has honed his craft at the intersection of copywriting, UX design, and digital psychology to help SaaS and eCommerce companies convert more prospects into customers.
In our conversation we dive into:
- Meditation, imposter syndrome, and freelancing.
- Lifestyle design and his travels to over 20 countries.
- Copywriting, user experience design, and psychology.
- Strategic approaches to learning.
- How to become an expert listener.
- The experience of having a twin.
- And much more.
Connect with Chris:
Music by Kirby Johnston – check out his band Aldaraia on Spotify