Episode 13: T-Mobile buys Blis, Publicis acquires Lotame, the evolution of Super Signal Aggregators (SSAs)
The FPC Podcast
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Intro
This chapter explores key recent acquisitions in the ad tech industry, notably T-Mobile's $175 million acquisition of Bliss and Publicis's purchase of Lotame. It also highlights important funding rounds for companies like Nodals, illustrating the strategic significance and evolving landscape of technology investments in the sector.
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