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Mike Maples | Why Some Startups Change the Future

The Unmistakable Creative Podcast

CHAPTER

Unlocking Creativity Through Inflections

This chapter highlights the crucial difference between frameworks and formulas when it comes to innovation, asserting that true creativity defies easy categorization. It explores the concept of 'inflections' — pivotal events that can reshape competitive landscapes and open new opportunities for startups, using examples from technological milestones like the iPhone. The discussion emphasizes the value of unique insights and unconventional thinking in fostering radical success in a crowded market.

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