Going Global: With Rachel Taulelei, Oho co-founder
Business Is Boring
00:00
Is There Any Substitute for Learning About Your Market?
i feel like i am incredibly out of touch with all my markets at the moment. It is no substitute for being there, not only learning about your market. I didn't know americans didn't have yetls ontit might not seem like a bet deal for accompany t sell shampoo, but we also have a range trats which are something you make up with boiling water to melt into a liquid product. All our instructions were wrong on our boxes, and that's king of a big deal. We needu no dial at all. But you don't know that until you and crashin some in his lounge for a couple of hours. You wouldn't think to ask the question, first
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