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Beauty, Desire, and Rivalry in Science and Technology with Luke Burgis

Beauty At Work

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The Power of Memetic Desire in Science

In Silicon Valley, you have people that can tell a certain story and get an idea out there first. They attract all of the venture capital money; they attract media attention. The same is true in science as well: There's a memetic process that kicks off. All the attention is focused on this one thing, which can cause funders and researchers to miss other things., he says.

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