#95 - Tips for moving from startup to scaleup with Ioana Serban, VP of Marketing Ops and Demand Generation at FintechOS
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
00:00
Partner Marketing
It's always hard to be looking a year ahead, but also delivering results that month. And how do you find that balance between thinking short term and long term? That is usually a tricky one, especially for fast growing companies. I would call me te a mit. Long term objective, to increase is relevancy, the quality or the velocity and campaign efficiency. There's a lot there, but i think those are ye anyone that's i feel like more businesses should be exploring partner marketing than actually do. Es such an obvious opportunity in a lot of cases, particularly in the vintak space specifically.
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