16min chapter

Bootstrapped Web cover image

Build in public

Bootstrapped Web

CHAPTER

Building in Public: A Double-Edged Sword

This chapter delves into the practice of 'building in public,' exploring its benefits and drawbacks in the tech industry. It critiques the trend as potentially superficial and highlights the importance of genuine sharing over marketing tactics. The discussion also emphasizes how collaborative experiences and consulting work can enhance both product development and individual skills.

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